PELAVIN FONTS TYPE FOUNDRY

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About:

Daniel Pelavin learned the crafts of typography and design under the tutelage of mentors in Detroit’s professional art studios and typehouses. From his earliest work, produced with draftsman’s tools, to a present day virtuosity in digital media, Pelavin has used a restrained and simplified vocabulary of geometric forms, rich, flat colors and letterforms inspired by a wide range of 20th century cultural ephemera to create cogent and compelling messages for publishing, advertising and communication design.

A fascination with letterforms from an early age has led him to create fonts, influenced by many different historical periods. While some are faithful to traditional forms and others reflect a unique take on idioms of the past, all are designed to be tools which provide a designer the freedom and inspiration to explore his own creative vision.