Owned Concrete

Owned Concrete keeps Owned’s backward-pitched marker lettering and abrupt connected strokes, then roughens the line as though the marker were skipping across an uneven surface. It carries the same hurried, informal voice as Owned Regular, but with a worn finish suited to rougher settings.

Use Owned Concrete for short athlete names, shoe nicknames, garment graphics, skate and BMX event titles, stickers, garage graphics, and urban game environments—especially on walls, ramps, and other worn surfaces. Set it at display sizes so the rough stroke remains clear, and pair it with Owned Regular or a cleaner companion for supporting information.

Tags
action sports campaignathlete capsule collectionbasketball campaignbmx event graphicscombat sports gearfictional crew brandinggame environment graphicsgarment back printmarker script fontproduct nicknameretail launch graphicsshoe colorway namesignature sneaker campaignskate competition graphicssneaker launch graphicssportswear campaignstreet basketball eventstreet racing graphicsstreetwear capsuleurban game world