The tradition at the New York Times magazine has been to dedicate the year’s last issue to the people who passed away during the year, especially those whose lives have affected us. Art director Nancy Harris Rouemy, whose typographic design sense has earned her many prestigious awards over the years, decided on an all-type magazine cover for the 2008 issue, and commissioned Canada Type to do a new typeface especially for that project. Now Memoriam is finally here in retail form – not least because hundreds of people have asked for it.
Though a few other Canada Type faces were used in the magazine with great results over the preceding months (mainly Ambassador Script and Sympathique), Nancy thought a some of the ideas in Jezebel’s uppercase and Treasury’s lowercase would be a good fit onto an all-type commemorative cover, but with a much higher contrast and the infusion of a more luxurious and elegant brand of poster calligraphy that doesn’t date itself. After a few different attempts, the first shapes were born, and six weeks later there were enough forms to do the cover. The typeface was such a success with the editors and designers, it was used all over the magazine, instead of just the cover.
The list of people being commemorated with this font was certainly enough to convince us to take on such a demanding project. Patrick Griffin grew up with a culture where names like George Carlin, Michael Crichton, Bobby Fisher, Charlton Heston, and Paul Newman, were daily household language, and this was a great opportunity to offer a final tribute to them. Also the pleasure of working with Nancy Harris Rouemy, the lady with the X-ray eyes, with her unwavering vision and constant attention to typographic detail, went a long way to shaping this typeface and making it the modern and contemporary piece of elegance it became.
The Memoriam typeface contains a lot of alternates for most characters, so it was divided into three separate fonts for the Postscript and True Type formats. The OpenType version, Memoriam Pro, combines all three fonts in one OT-programmed file, and even contains a few more extras that are not in the legacy format sets – so if you InDesign CS+, Illustrator CS+ or QuarkXpress 7+, Memoriam Pro is the one you want.
This family covers an extensive range of Latin-based languages, including Western and Eastern European, Baltic, Turkish, Maltese, Celtic/Welsh, to make for over 365 characters in each of the Memoriam fonts.